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	<title>The SOURCE Promotional Product Blog</title>
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	<description>Our promotional product blog keeps you up to date and also gives you the opportunity of interactive participation. We present you our hottest new products as soon as they appear, inform you about events in our company and give you a convenient overview of news from the promotional product sector.</description>
	<pubDate>Wed, 16 Jul 2008 19:06:16 +0000</pubDate>
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		<title>A Coin Could Change Everything</title>
		<link>http://www.source-promo.com/blog/a-coin-could-change-everything-2008-07-15/</link>
		<comments>http://www.source-promo.com/blog/a-coin-could-change-everything-2008-07-15/#comments</comments>
		<pubDate>Tue, 15 Jul 2008 14:41:02 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[Case Studies]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/?p=333</guid>
		<description><![CDATA[Goal: To incite people into making donations.
The idea: A new kind of postcard in the form of a scratch card was developed. It would be given to the customers by the check-out clerk. In it, customers were invited to scratch it with a coin from their change. The previously thin manikin figure on the card [...]]]></description>
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		<title>Cups vs. Climate Change</title>
		<link>http://www.source-promo.com/blog/cups-vs-climate-change-2008-07-14/</link>
		<comments>http://www.source-promo.com/blog/cups-vs-climate-change-2008-07-14/#comments</comments>
		<pubDate>Mon, 14 Jul 2008 14:41:02 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[Case Studies]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/?p=331</guid>
		<description><![CDATA[It is impossible to overlook the fact that climate change is one of the biggest problems of the 21st century. All over the world, there is unprecedented melting of glaciers and so also, the polar regions are losing enormous quantities of ice.
The consequences, which are also a real threat to humankind, can already been clearly [...]]]></description>
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		<title>The Sunshades With A Difference</title>
		<link>http://www.source-promo.com/blog/the-sunshades-with-a-difference-2008-07-14/</link>
		<comments>http://www.source-promo.com/blog/the-sunshades-with-a-difference-2008-07-14/#comments</comments>
		<pubDate>Mon, 14 Jul 2008 14:13:43 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[Case Studies]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/?p=329</guid>
		<description><![CDATA[Simple, boring sunshades are simply OUT. But, having said that, they are useful at all times; in the summer, they provide protection from the sun and in the winter, from ice and snow, but there are also real eyecatchers among sunshades. An Argentinean magazine advertising nightclubs in Buenos Aires, which is really impressive.
]]></description>
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		<title>The promotional item as a relevant part of communication: Study 2007</title>
		<link>http://www.source-promo.com/blog/the-promotional-item-as-a-relevant-part-of-communication-study-2007-2008-03-14/</link>
		<comments>http://www.source-promo.com/blog/the-promotional-item-as-a-relevant-part-of-communication-study-2007-2008-03-14/#comments</comments>
		<pubDate>Fri, 14 Mar 2008 11:10:04 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[Studies]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/?p=328</guid>
		<description><![CDATA[This is a representative analysis of the use of promotional items in German companies.
The primary goal was valid information from the user group about the German promotional items market as well as their function, expectations from them and hindrances in the way of and with the promotional item.
Selection criteria such as the size of the [...]]]></description>
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		<title>The SOURCE Promotional Product Blog</title>
		<link>http://www.source-promo.com/blog/the-source-promotional-product-blog-2-2008-03-12/</link>
		<comments>http://www.source-promo.com/blog/the-source-promotional-product-blog-2-2008-03-12/#comments</comments>
		<pubDate>Wed, 12 Mar 2008 20:19:09 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[Homepage]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/the-source-promotional-product-blog-2-2008-03-12/</guid>
		<description><![CDATA[Our promotional product blog keeps you up to date and also gives you the opportunity of interactive participation. We present you our hottest new products as soon as they appear, inform you about events in our company and give you a convenient overview of news from the promotional product sector. Moreover, you can subscribe to [...]]]></description>
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		<title>Top Articles</title>
		<link>http://www.source-promo.com/blog/the-source-promotional-product-blog-2008-03-12/</link>
		<comments>http://www.source-promo.com/blog/the-source-promotional-product-blog-2008-03-12/#comments</comments>
		<pubDate>Wed, 12 Mar 2008 20:10:58 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[Homepage]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/the-source-promotional-product-blog-2008-03-12/</guid>
		<description><![CDATA[

Using promotional products selectively


Promotional products often underrated as advertising media


SOURCE Supports Fair Trade with the Developing World


SOURCE is the First Promo Item Specialist to obtain the ISO 9001 Quality Seal of Approval




]]></description>
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		<title>SOURCE is the First Promo Item Specialist to obtain the ISO 9001 Quality Seal of Approval</title>
		<link>http://www.source-promo.com/blog/source-is-the-first-promo-item-specialist-to-obtain-the-iso-9001-quality-seal-of-approval-2008-02-27/</link>
		<comments>http://www.source-promo.com/blog/source-is-the-first-promo-item-specialist-to-obtain-the-iso-9001-quality-seal-of-approval-2008-02-27/#comments</comments>
		<pubDate>Wed, 27 Feb 2008 15:11:15 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[News from SOURCE]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/source-is-the-first-promo-item-specialist-to-obtain-the-iso-9001-quality-seal-of-approval-2008-02-27/</guid>
		<description><![CDATA[SOURCE is the first Promo Item Agency to obtain an ISO-Certificate from T&#220;V Rheinland. The evaluation and rework of SOURCE’s quality management lasted a total of 6 months.  The result is visible:  SOURCE is the first and only Promo Item Specialist to receive an ISO-Certificate. Thus customers and business partners are guaranteed quality that is [...]]]></description>
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		<title>Promo Items and the Fair Trade Seal - SOURCE Supports Fair Trade with the Developing World</title>
		<link>http://www.source-promo.com/blog/promo-items-and-the-fair-trade-seal-source-supports-fair-trade-with-the-developing-world-2008-02-27/</link>
		<comments>http://www.source-promo.com/blog/promo-items-and-the-fair-trade-seal-source-supports-fair-trade-with-the-developing-world-2008-02-27/#comments</comments>
		<pubDate>Wed, 27 Feb 2008 15:08:27 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[News from SOURCE]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/promo-items-and-the-fair-trade-seal-source-supports-fair-trade-with-the-developing-world-2008-02-27/</guid>
		<description><![CDATA[SOURCE expands its wide assortment of advertising products by including fair trade products and thus supports fair trade with developing nations. Among newly offered products, we now include an attractive gift set which offers beautiful coffee mugs holding fair trade pralines or fair trade coffee, as well as textiles for women and men made exclusively [...]]]></description>
		<wfw:commentRss>http://www.source-promo.com/blog/promo-items-and-the-fair-trade-seal-source-supports-fair-trade-with-the-developing-world-2008-02-27/feed/</wfw:commentRss>
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		<item>
		<title>Promotional products often underrated as advertising media</title>
		<link>http://www.source-promo.com/blog/promotional-products-often-underrated-as-advertising-media-2008-02-27/</link>
		<comments>http://www.source-promo.com/blog/promotional-products-often-underrated-as-advertising-media-2008-02-27/#comments</comments>
		<pubDate>Wed, 27 Feb 2008 15:05:39 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/promotional-products-often-underrated-as-advertising-media-2008-02-27/</guid>
		<description><![CDATA[In some cases, horrific amounts of money are spent on marketing every year. This part of the advertising budget is divided among the individual advertising media. Classical advertising such as print advertisements and TV spots are still the top-selling elements of the marketing mix. However, the downright inflationary development of daily advertising messages inevitably leads [...]]]></description>
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		<item>
		<title>Using Promotional Products Selectively</title>
		<link>http://www.source-promo.com/blog/using-promotional-products-selectively-2008-02-24/</link>
		<comments>http://www.source-promo.com/blog/using-promotional-products-selectively-2008-02-24/#comments</comments>
		<pubDate>Sun, 24 Feb 2008 09:48:57 +0000</pubDate>
		<dc:creator>SOURCE-Promo</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.source-promo.com/blog/test-2008-02-24/</guid>
		<description><![CDATA[As the term “promotional product” indicates, these products are used to promote or advertise something.  Promotional products are the advertising media mostly used before the conclusion of a deal.
An advertising gift is also a type of promotional product. Advertising gifts are usually given as rewards or expressions of gratitude after the conclusion of a [...]]]></description>
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